How To Choose Suitable Skincare Packaging Box？

At present, with the rapid development of the economy, people's living standards are getting better and better, and consumers' aesthetics are relatively improved. Cosmetic packaging boxes are also paying more and more attention to grade, and only innovative packaging can keep up with the continuously changing market demand!

In order to attract more customers, many cosmetic companies began to design unique packaging boxes. Customised beauty and skincare packaging boxes are one of the most common packaging methods, which not only protects the cosmetics, but also increases the visual appeal of the goods.

Qualified environmentally friendly cosmetic packaging box should have the conditions

Cosmetics in the market sales, face value plays a decisive role, good cosmetics with high value cosmetic gift box, can make the product attached to the value of the enhancement, to create high-end visibility. A qualified environmental protection cosmetic packaging box, what conditions should have?

In this aspect of packaging design should be integrated into the concept of environmental protection. What kind of cosmetic packaging box can be said to incorporate the concept of environmental protection? The use of packaging materials, the use of environmentally friendly and odourless materials to ensure non-toxic and harmless, the inner tray also choose the same environmentally friendly materials.

Environmental protection is both the core of the times, but also the mainstream of the development of packaging and printing, which can make the concept of environmental protection deeply rooted in people's hearts. No matter what type of packaging manufacturer, should work harder to speed up the pace, to produce environmentally friendly and practical cosmetic packaging boxes let you become a winner! Sage Gift Box Packaging Company provides professional cosmetic packaging box design and custom services, can be customised according to the sample, free design, satisfactory until the factory production.

Packaging box manufacturers tell you that cosmetic packaging boxes should be like this

Visiting friends and relatives gifts are essential. These gifts, girls receive a set of exquisite cosmetics, so high-grade cosmetics, with exquisite cosmetic packaging box, enough for them to show off. Sage box manufacturers for you to explain, what kind of cosmetic packaging box is your heart love.

1. Selection of production process

First of all, the production process should be fine, the corners of the inner bracket cutting regular, hot stamping UV and other processes in line with the product requirements. Secondly, the colour should be varied, usually a style of cosmetic box, there can be four basic printing colours, and several special colours, such as gold, silver, etc..

2. Women's skin care products box colour selection

High-grade cosmetic boxes are usually chosen to have a single tone more, pure white, mysterious blue, pure pink, are the ladies' favourite tone, only the colour is outstanding, so that consumers can identify it at a glance, and remember it, it is possible to achieve the sales link.

3. Men's skin care packaging box colour matching

Men's cosmetic packaging boxes are generally selected dark colours, calm and atmospheric black, solemn coffee colour, symbolizing the man's broad-mindedness and broad-mindedness.

How to choose the material of cosmetic packaging box?

For those girls who love beauty, cosmetics have been indispensable. Skin care packaging company tells you how to choose cosmetic box material.

1. Gold and silver cardboard

Gold and silver cardboard paper surface smooth, firm paper, colour and lustre, suitable for silver stamping, embossing, embossing and other process effects are better. Cosmetic packaging box selection of gold and silver cardboard to do can improve the grade of the product, the general gold and silver cardboard in the hot silver stamping process is used more, with a strong metal effect.

2. White cardboard

White cardboard has a high degree of smoothness, resistance to breakage, paper firm white cardboard printing out of the full colour, good paper texture, you can use reverse uv, hot stamping gold and silver, so that the local change is more exquisite. Common cosmetic boxes generally use 250g white cardboard.

3. Cleverly add small design

Cosmetic boxes can be paired with ribbons to add a sense of elegance to the box. Don't forget the beautiful cosmetic packaging box is also missing the handbag.

How to design "good skincare packaging" for beauty industry?

1. Highlight the beauty brand and product value, establish information hierarchy

Optimising product information and typographic organisation is a key element in packaging design. Broadly speaking, the information hierarchy can be divided into the following levels: brand, product, variety and benefits.

When designing the front of the package, it is necessary to analyse the product information to be conveyed and sort it according to its importance to establish an orderly and consistent information hierarchy, which will enable consumers to quickly find the products they want among the many products, and thus achieve a satisfactory consumer experience.

2. Emphasis on personality expression, shaping the visual focus

Just talked about the beauty of skin care packaging design, to be able to highlight some of the key information of the product, the beauty of the skin care products in advance of the most valuable place to show in front of consumers, in the packaging design can be used in large fonts, special fonts, and colour distinctions and other means to highlight important information.

At the same time, according to the brand positioning, to determine the product wants to mainly show the advantages of ingredients, efficacy or market positioning, consumer positioning and other aspects. From the point of view of the enterprise, the reason why to build the brand, in fact, in order to obtain the brand premium. Luxury beauty skincare box packaging as the visual carrier of the brand and the quality of the embodiment, directly related to the status of the brand in the minds of consumers. Want to stand out in the peer group, must be in accordance with the above summary experience in packaging design, based on the logic of reasonableness, standing in the consumer's point of view for creativity. For the formation of a good relationship between the consumer and the brand, creating brand value and profit.

The main consumer in the cosmetics industry is the female user, and the use of colour to reflect a sense of seniority is the focus in cosmetics packaging design.Cosmetics brand text generally need to design more showy, generous, simple. For example, the main refreshing type of facial cleanser packaging, generally in the text of a thinner font, behind the font enlargement, the shadow overlap; or the font itself and the water element combination.

For example, is the moisturising efficacy aspect, can be around the colour, with blue as the main tone, to create a watery and clear visual sensation, highlighting the role of the product as well as the characteristics of the product, effectively pulling the consumer into the environment of the product attributes, leaving a deep impression in the minds of consumers. In addition to colour, illustrations, shapes and photographic images can also be used to create a personality and visual focus for the product, catching the consumer's eye and establishing an emotional connection.

3. Use transparent packaging to convey value through visual effects

Beauty and skin care products give people the impression that they are clean, clear or shiny, in packaging design, we can convert the senses of the product through transparent elements, by setting up a transparent window, transparent packaging to show the internal texture of the product or the ingredients, so that consumers can get visual confirmation when they get the product.

4. Get rid of the "sense of the road", innovation and practicality and give equal importance to

Beauty skincare products appearance design must be done when the novelty of the details to deal with and grasp, shaping the unique style and practicality of packaging modelling, so that the brand products from the curing image of similar products, injecting more novel content. For consumers to bring more freshness and fun, in order to help the brand quickly capture consumers, enhance product sales.

From the point of view of the enterprise, the reason why to build a brand, in fact, in order to obtain the brand premium. Beauty and skincare flip packaging as the visual carrier of the brand and quality embodiment, directly related to the status of the brand in the minds of consumers. Want to stand out in the peer group, must be in accordance with the above summary experience in packaging design, based on the logic of reasonableness, standing in the consumer's point of view for creativity. For the formation of a good relationship between consumers and the brand, creating brand value and profit.